Once a tropical fruit known only to the region’s die-hard fans, durian has ascended to icon status across Asia. In China, its creamy flesh and bold aroma have made it a cultural phenomenon — an object of obsession that now signals luxury, indulgence, and even social standing. With demand skyrocketing, China imported a record 1.56 million tons of fresh durians in 2024 alone, driven largely by an insatiable appetite among younger, status-conscious urban consumers.
While tropical Hainan is now home to large-scale smart orchards — some boasting over 200,000 trees — China’s local durian production remains modest in comparison to its Southeast Asian suppliers. Ambitious farms like Hainan Youqi Agricultural Company are investing heavily in automation and yield forecasting, but even their general manager admits that Chinese-grown durians are unlikely to rival Thai or Malaysian exports in scale, price, or flavour complexity anytime soon. For now, Southeast Asia continues to reign as the global durian powerhouse, with Thailand and Vietnam together supplying nearly 99% of China’s imports.
In the region’s durian heartland, however, the fruit isn’t just an export commodity — it’s a way of life. And nowhere is this more deliciously evident than at Resorts World Sentosa (“RWS”), where the All Hail the King Durian Fest descends upon us this July with an indulgent twist.

Set against the breezy backdrop of The Bay Restaurant at Adventure Cove Waterpark, this year’s durian celebration spans two weekends, July 11–13 and July 18–20, offering a whimsical, sensory feast beneath the stars. From 6pm each evening, guests are invited into a durian lover’s dream: a 90-minute buffet showcasing top-grade durians including Mao Shan Wang, Red Prawn, D24, and more, served at peak ripeness for maximum creaminess and flavour.
But this isn’t your average fruit tasting. The festival elevates durian to an immersive dining experience, with live DJs, tropical décor, and a curated spread of seasonal fruits and savoury dishes from Dian Xiao Er. Think roasted duck carved on the spot, mangosteens and rambutans as palate cleansers, and coconut water flowing freely — all designed to balance the richness of the durian and heighten the feast. Every guest also receives a limited-edition durian duck plushie — a quirky, collectible nod to the evening’s fruity royalty.
This convergence of culture, cuisine and experience reflects the evolving perception of durian in Asia: from backyard snack to boutique indulgence. In cities like Shanghai and Singapore, durian is no longer just eaten — it’s celebrated. Festivals like the one at RWS speak to the fruit’s growing role not only as a delicacy but as a lifestyle event, where food meets fantasy and nostalgia meets luxury.
So whether you’re a lifelong durian lover or a curious newcomer, this year’s durian fest at RWS is an unmissable invitation to indulge — not just in the king of fruits, but in the rich traditions and modern magic it continues to inspire.
Directions: Entry via Equarius Hotel lobby, with shuttle from Hotel Michael. Adventure Cove waterpark access outside event hours requires separate ticket.
Featured Image: SCMP Illustrator
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