The Cannes Lions International Festival of Creativity has opened submissions for its 72nd edition, unveiling a forward-looking lineup of Jury Presidents and significant updates to its awards categories. Scheduled for June 2025, the festival will once again set the benchmark for global creative excellence.
Redefining Categories to Reflect Industry Evolution
Cannes Lions continues to evolve with notable changes for 2025 with Social & Creator Lions. Formerly Social & Influencer Lions, this rebranded category reflects the rising influence of creators in the marketing landscape. Beth Keamy, Chief Digital Officer at TBWA\Media Arts Lab, will lead this category with a focus on groundbreaking digital innovation.
In its 10th anniversary year, this Glass, The Lion for Change award broadens its scope beyond gender to celebrate equitable representation across communities. KR Liu, Global Head of Disability Innovation at Google, will spearhead the category’s transformative vision.
This year’s Jury Presidents bring unparalleled expertise to their roles. Key highlights include:
- Ali Ali (Good People Films, Egypt): Serving as Film Craft Lions Jury President, marking Egypt’s debut representation in the category.
- Josy Paul (BBDO India): Leading the Sustainable Development Goals category, reinforcing Cannes Lions’ commitment to purpose-driven creativity.
- Seiya Matsumiya (Black Cat White Cat Music): Presiding over the Entertainment Lions for Music, recognizing innovation in musical storytelling.
Our Jury Presidents are visionary leaders who understand the power of creativity to drive both business growth and societal impact.
Simon Cook, CEO of LIONS
As Cannes Lions continues to champion creativity that addresses global challenges, the festival remains a powerful platform for driving change and innovation in the industry. With updated categories and a diverse panel of experts, the 2025 edition promises to set new standards in creative excellence.
For further updates, including the announcement of the Design Lions and Entertainment Lions for Sport Jury Presidents, stay tuned as Cannes Lions prepares to celebrate the next wave of groundbreaking creativity.
Stay updated and social with Popspoken: LinkedIn | Instagram
