Victoria Beckham graced Singapore’s On Pedder at Scotts Square for a private customer showcase to launch her Spring/Summer 2014 and Pre-Fall 2014 collections which will be stocked at the store.

A mob of fans crowded the second floor of On Pedder as Posh Spice walked out to a flurry of photo snaps. In a short interview in-store, she said that there are no differences in dressing European and Asian women.


All women are the same. You all have good bodies,” said Victoria, who is grateful that her job involves designing for women. “I love women.. I want to find out what women want.

She will also launch an exclusive line of products for On Pedder, including four handbags and clutches in soft-pink as well as three sets of sunglasses with limited-edition coloured lenses, tipped to impact the well-heeled clientele.

It has been a whirlwind tour for Mrs Beckham, just a few weeks after her husband visited Singapore and inked a deal with Las Vegas Sands to be the hotel chain’s ambassador. He will appear in Singapore more frequently as part of the deal. Victoria showed her collections from her ready-to-wear line as well as from her ICON line to select members of the fashion elite and media Friday at the ArtScience Museum.

After all that she has achieved in the media world, when asked what her biggest accomplishment is, she replied without hesitation: “My kids“. She later added – David too, of course. Her family will always be her number one accomplishment.


Photos and video: Popspoken