Apparently, that is what it seems thus far.
Never mind that things are a little bit quiet in the fashion circuit for now (save for some drama we’ll tell later): October is setting up to be a busy time for fashion as two fashion weeks will take centrestage. Digital Fashion Week (DFW) and Fide Fashion Week (FFW) are set to burn up the radar with a plethora of new designs and even more streetstyle OOTDs.
While the livestream-only DFW has revealed a list of more than 10 Singaporean designers participating in this year’s event, FFW has not revealed much information thus far, save for a tease of Asian designers as well as While DFW’s list is primarily populated by Singapore designers, FFW traditionally runs its events in the later half of the year for couture and womenswear showings from Asia and beyond. This year, FFW is adding menswear to its 10-day October event — menswear is traditionally shown by FFW only in the earlier half of the year.
DFW has been issuing teases of its designer line-up since the month was confirmed in a March posting on Facebook, while FFW has been building up to its event since a June posting on Facebook. Creative director Daniel Boey confirmed FFW’s posting as well, in a recent video. It is unclear if both events will be held in the same week.
Among the local designers that have been revealed by Digital Fashion Week thus far include cult faves such as MASH-UP, Kae Hana, max.tan and menswear label SUNDAYS. So far, none of the last year’s designers have been officially announced by DFW as part of this year’s line-up — although we did spot Thomas Wee in a photo off DFW’s recent round-table meeting.
DFW has picked fashion blogger Veena McCoole as their official fashion correspondent for this year’s event. The 16-year-old student runs Seven Inch Stilettos and has been a fast-rising face in the fashion scene thus far, with press coverage to boot. The fashion week also announced that two of the designers showcased during the week will be collaboration with “a major accessories brand” to produce a special capsule collection for the fashion week.
DFW also posted on Facebook that it will have a guest international designer to grace the event. Last year, China couture designer Guo Pei made her Southeast Asia runway debut as DFW’s guest designer. It expects more than 30 local designers to take part in DFW 2013. Another internationally-renowned model will also make an appearance at the event; last year, androgynous model Andrej Pejic headlined the event. Rana Wehbe-Flinter from Bonjour Singapore and Yvette King from Tanjong Bazaar will return as DFW hosts, along with new addition Veena.
Over to Fide Fashion Week: it has begun launching monthly webisodes with creative director Daniel Boey, in the build-up to the event. Besides a makeover hosted by Viola Tan and Rachel Lim from fashion label Love, Bonito, Daniel interviewed Asia’s Next Top Model contestant Sofia Wakabayashi and 987FM DJ Rozz on all things fashion. We learnt that Rozz likes textures so much that she wants to look like “a gleaming black thing”, Sofia is sorta, kinda sweeping up all the modeling jobs in Japan and Daniel refuses to say the words “Asia’s Next Top Model”.
It is no wonder: Daniel has walked out of production for the second season of the reality competition as production company Ice-TV has not paid his fees in full, despite a change in production companies for this season. A recent report also revealed that other personnel have not been paid in part or full, such as public relations firm Word Of Mouth Communications. The PR firm discontinued its services with Ice-TV, leading another firm Tactic PR, to take over promotion efforts just as the season was about to kick off its television screening.
No matter, for Daniel is still in business as Singapore’s “fashion ambassador” for cult fashion website Luisaviaroma, plus his duties as FFW returning creative director. For FFW, five winning designers from a fashion competition by French fashion college Atelier Chardon Savard will be showcasing their works at the event. FFW chairman Frank Cintamani was head juror for the competition. Daniel also teased on the hangout video that several Asian designers will be showing their designs on the runway come October.
Watch the first episode of Fide Fashion Weeks hangout below:
Composite photo: Facebook/DFW & FFW