Iconic local brand, Zouk has set its sights on providing balance to a millennial community as part of its new string of events aboard Dream Cruises. Following a fitness takeover in April this year by ClassPass, where attendees sweat it out with instructors from WeBarre, Core Collective, Impact MMA and more; Zouk at Sea will be building upon this community and doing more wellness themed parties with an aim of having a healthy balance for mind, body and soul.
“With Zouk At Sea, we don’t want to limit ourselves to being just a nightclub given the travel component to it and a unique property on board our cruises.“, says Jason Kong, General Manager (Zouk at Sea).
“The fitness and wellness programmes play a crucial part to the overall WKND experience. Having said that, we are not a gym or a fitness centre. We want to create synergy around various millennial interests into one highly experiential event. We are not necessarily in the fitness business space, but we are most definitely in the business of creating experiences. So if you look at our fitness-themed event schedule, the fitness and wellness components play only one part to the overall experience. We still do parties, but the parties (i.e: the Sunset Roast) are programmed more towards a day vibe and to provide a platform to interact, connect and meet with like-minded people.”
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Introducing @jaslyn.koh our Wellness Program Curator for our F!T Edition, Singapore. Jaslyn is the Founder of social fitness platform @brocnbells – connecting like-minded health & fitness enthusiasts near you. A connector and community builder. Jaslyn started her career in Investment Banking. After leaving banking, she has worked with leading brands in the Fitness & Wellness space, and grown communities in cities across Asia. Jaslyn has also been featured on media channels including Business Times, Levi’s, and is a
brand ambassador for a leading sports apparel brand lululemon.
Every month from November 2019 onwards, the luxury liner will feature Zouk At Sea’s The WKND Fit Edition on its Singapore based ship, Genting Dream curated by Jaslyn Koh , who has pulled various instructors and a string of classes such as beer yoga and more. Fitness classes aside, there is a whole slew of offerings onboard the ship such as mini golf, theatre performances, VR experiences and sit-down dining at designated restaurants that are complimentary for all attendees.
That’s not all